diff --git a/worldedit-core/src/main/java/com/sk89q/worldedit/util/formatting/text/serializer/gson/StyleSerializer.java b/worldedit-core/src/main/java/com/sk89q/worldedit/util/formatting/text/serializer/gson/StyleSerializer.java
index 35bd43946a..fb02a81150 100644
--- a/worldedit-core/src/main/java/com/sk89q/worldedit/util/formatting/text/serializer/gson/StyleSerializer.java
+++ b/worldedit-core/src/main/java/com/sk89q/worldedit/util/formatting/text/serializer/gson/StyleSerializer.java
@@ -35,12 +35,14 @@
 import com.sk89q.worldedit.WorldEdit;
 import com.sk89q.worldedit.extension.platform.Capability;
 import com.sk89q.worldedit.internal.Constants;
+import com.sk89q.worldedit.internal.util.LogManagerCompat;
 import com.sk89q.worldedit.util.formatting.text.Component;
 import com.sk89q.worldedit.util.formatting.text.event.ClickEvent;
 import com.sk89q.worldedit.util.formatting.text.event.HoverEvent;
 import com.sk89q.worldedit.util.formatting.text.format.Style;
 import com.sk89q.worldedit.util.formatting.text.format.TextColor;
 import com.sk89q.worldedit.util.formatting.text.format.TextDecoration;
+import org.apache.logging.log4j.Logger;
 
 import java.lang.reflect.Type;
 
@@ -49,6 +51,8 @@
 public class StyleSerializer implements JsonDeserializer<Style>, JsonSerializer<Style> {
     public static final StyleSerializer INSTANCE = new StyleSerializer();
 
+    private static final Logger LOGGER = LogManagerCompat.getLogger();
+
     private static final TextDecoration[] DECORATIONS = TextDecoration.values();
 
     static final boolean PRE_1215;
@@ -87,12 +91,21 @@ private Style deserialize(final JsonObject json, final JsonDeserializationContex
         final Style.Builder style = Style.builder();
 
         if (json.has(COLOR)) {
-            final TextColorWrapper color = context.deserialize(json.get(COLOR), TextColorWrapper.class);
-            if (color.color != null) {
-                style.color(color.color);
-            } else if (color.decoration != null) {
-                // I know. Setting a decoration from the color is weird. This is, unfortunately, something we need to support.
-                style.decoration(color.decoration, true);
+            TextColorWrapper color = null;
+            try {
+                color = context.deserialize(json.get(COLOR), TextColorWrapper.class);
+            } catch (JsonParseException e) {
+                // Vanilla text components may carry hex colors (#RRGGBB) since 1.16, text3 cannot represent them.
+                // Drop the color instead of failing to parse the whole component.
+                LOGGER.debug("Failed to parse component color, dropping it", e);
+            }
+            if (color != null) {
+                if (color.color != null) {
+                    style.color(color.color);
+                } else if (color.decoration != null) {
+                    // I know. Setting a decoration from the color is weird. This is, unfortunately, something we need to support.
+                    style.decoration(color.decoration, true);
+                }
             }
         }
 
diff --git a/worldedit-core/src/test/java/com/sk89q/worldedit/util/formatting/text/serializer/gson/StyleSerializerTest.java b/worldedit-core/src/test/java/com/sk89q/worldedit/util/formatting/text/serializer/gson/StyleSerializerTest.java
new file mode 100644
index 0000000000..94dfbd5a94
--- /dev/null
+++ b/worldedit-core/src/test/java/com/sk89q/worldedit/util/formatting/text/serializer/gson/StyleSerializerTest.java
@@ -0,0 +1,49 @@
+/*
+ * WorldEdit, a Minecraft world manipulation toolkit
+ * Copyright (C) sk89q <http://www.sk89q.com>
+ * Copyright (C) WorldEdit team and contributors
+ *
+ * This program is free software: you can redistribute it and/or modify
+ * it under the terms of the GNU General Public License as published by
+ * the Free Software Foundation, either version 3 of the License, or
+ * (at your option) any later version.
+ *
+ * This program is distributed in the hope that it will be useful,
+ * but WITHOUT ANY WARRANTY; without even the implied warranty of
+ * MERCHANTABILITY or FITNESS FOR A PARTICULAR PURPOSE.  See the
+ * GNU General Public License for more details.
+ *
+ * You should have received a copy of the GNU General Public License
+ * along with this program.  If not, see <https://www.gnu.org/licenses/>.
+ */
+
+package com.sk89q.worldedit.util.formatting.text.serializer.gson;
+
+import com.sk89q.worldedit.util.formatting.text.Component;
+import com.sk89q.worldedit.util.formatting.text.TextComponent;
+import com.sk89q.worldedit.util.formatting.text.format.TextColor;
+import org.junit.jupiter.api.Test;
+
+import static org.junit.jupiter.api.Assertions.assertEquals;
+import static org.junit.jupiter.api.Assertions.assertNull;
+
+class StyleSerializerTest {
+
+    @Test
+    void hexColorIsDroppedInsteadOfFailing() {
+        // Vanilla item names may carry hex colors ("#RRGGBB") since 1.16, text3 cannot represent them.
+        Component hexOnly = GsonComponentSerializer.INSTANCE.deserialize(
+                "{\"text\":\"Gold item\",\"color\":\"#FFD700\"}"
+        );
+        assertEquals("Gold item", ((TextComponent) hexOnly).content());
+        assertNull(hexOnly.color());
+    }
+
+    @Test
+    void namedColorStillParsed() {
+        Component component = GsonComponentSerializer.INSTANCE.deserialize(
+                "{\"text\":\"Gold item\",\"color\":\"gold\"}"
+        );
+        assertEquals(TextColor.GOLD, component.color());
+    }
+}