diff --git a/lib/addons/prebid/README.md b/lib/addons/prebid/README.md
index cde1cbb..12733b3 100644
--- a/lib/addons/prebid/README.md
+++ b/lib/addons/prebid/README.md
@@ -4,47 +4,82 @@ This addon integrates Optable analytics with Prebid.js, allowing you to send auc
 
 ## Installation
 
-1. **Configure Analytics**
-   Use the following code snippet to enable analytics and configure the integration withing your Optable SDK wrapper:
-
-   ```js
-   import OptablePrebidAnalytics from "./analytics";
-
-   // ...
-   const tenant = "my_tenant";
-   const analyticsSample = sessionStorage.optableEnableAnalytics || 0.1;
-   window.optable.runAnalytics = analyticsSample > Math.random();
-   // ...
-
-   window.optable.customAnalytics = function () {
-     const customAnalyticsObject = {};
-     // ...
-     return customAnalyticsObject;
-   };
-
-   // ...
-   if (window.optable.runAnalytics && tenant) {
-     window.optable[`${tenant}_analytics`] = new window.optable.SDK({
-       host: "na.edge.optable.co",
-       node: "analytics",
-       site: "analytics",
-       readOnly: true,
-       cookies: false,
-     });
-
-     window.optable.analytics = new OptablePrebidAnalytics(window.optable[`${tenant}_analytics`], {
-       analytics: true,
-       tenant,
-       debug: !!sessionStorage.optableDebug,
-       samplingRate: 0.75,
-     });
-     window.optable.analytics.hookIntoPrebid(window.pbjs);
-   }
-   // ...
-   ```
-
-   - Replace 'my_tenant' with your Optable tenant name.
-   - Optionally, implement `window.optable.customAnalytics` to add custom key-value pairs to each analytics event.
+### Quick start: `initPrebidAnalytics`
+
+`initPrebidAnalytics` bootstraps the whole integration in one call: it creates a
+dedicated read-only analytics SDK instance, constructs `OptablePrebidAnalytics`,
+and hooks it into the publisher's Prebid.js global. It returns the analytics
+instance, or `null` when no Prebid.js global is present (in which case no SDK
+instance is created).
+
+```ts
+import OptableSDK from "@optable/web-sdk";
+import { initPrebidAnalytics } from "@optable/web-sdk/lib/dist/addons/prebid/analytics";
+
+initPrebidAnalytics({
+  SDK: OptableSDK,
+  // Config for the dedicated read-only analytics SDK instance
+  instance: { host: "na.edge.optable.co", node: "analytics", site: "analytics" },
+  // Prebid global by name (default "pbjs"), or pass the object directly via `pbjs`
+  prebidGlobal: "pbjs",
+  // Forwarded to the OptablePrebidAnalytics constructor
+  analytics: {
+    tenant: "my_tenant",
+    samplingRate: 0.1,
+    debug: !!sessionStorage.optableDebug,
+    // Any OptablePrebidAnalyticsConfig option is forwarded, e.g.
+    // getSplitTestAssignment: () => window.optable?.selectedTest?.id,
+  },
+});
+```
+
+The `SDK` constructor is passed in (rather than imported by this module) so that
+consumers of the `OptablePrebidAnalytics` class don't bundle the whole SDK. The
+`instance` config sets where analytics data is sent; `readOnly: true` and
+`cookies: false` are applied by default and can be overridden through `instance`.
+
+### Manual setup
+
+For full control over the instances, wire the pieces up yourself:
+
+```js
+import OptablePrebidAnalytics from "./analytics";
+
+// ...
+const tenant = "my_tenant";
+const analyticsSample = sessionStorage.optableEnableAnalytics || 0.1;
+window.optable.runAnalytics = analyticsSample > Math.random();
+// ...
+
+window.optable.customAnalytics = function () {
+  const customAnalyticsObject = {};
+  // ...
+  return customAnalyticsObject;
+};
+
+// ...
+if (window.optable.runAnalytics && tenant) {
+  window.optable[`${tenant}_analytics`] = new window.optable.SDK({
+    host: "na.edge.optable.co",
+    node: "analytics",
+    site: "analytics",
+    readOnly: true,
+    cookies: false,
+  });
+
+  window.optable.analytics = new OptablePrebidAnalytics(window.optable[`${tenant}_analytics`], {
+    analytics: true,
+    tenant,
+    debug: !!sessionStorage.optableDebug,
+    samplingRate: 0.75,
+  });
+  window.optable.analytics.hookIntoPrebid(window.pbjs);
+}
+// ...
+```
+
+- Replace 'my_tenant' with your Optable tenant name.
+- Optionally, implement `window.optable.customAnalytics` to add custom key-value pairs to each analytics event.
 
 ## Usage
 
@@ -59,6 +94,16 @@ This addon integrates Optable analytics with Prebid.js, allowing you to send auc
 
 ## API
 
+### `initPrebidAnalytics(options)`
+
+Bootstraps the integration and returns the `OptablePrebidAnalytics` instance, or `null` when no Prebid.js global is present.
+
+- `options.SDK`: The Optable SDK constructor (pass the imported `OptableSDK`).
+- `options.instance`: Config for the dedicated read-only analytics SDK instance (`host`/`node`/`site`/…). `readOnly: true` and `cookies: false` default on and can be overridden here.
+- `options.pbjs`: The Prebid.js global to hook into. When omitted, `window[prebidGlobal]` is used.
+- `options.prebidGlobal`: Name of the prebid global on `window` (default `"pbjs"`), used when `pbjs` is not passed.
+- `options.analytics`: Config forwarded to the `OptablePrebidAnalytics` constructor (`tenant`, `samplingRate`, `debug`, `getSplitTestAssignment`, …).
+
 ### `OptablePrebidAnalytics`
 
 - **Constructor**:
diff --git a/lib/addons/prebid/analytics.test.ts b/lib/addons/prebid/analytics.test.ts
index c63b9a2..c3f26ed 100644
--- a/lib/addons/prebid/analytics.test.ts
+++ b/lib/addons/prebid/analytics.test.ts
@@ -1,4 +1,4 @@
-import OptablePrebidAnalytics from "./analytics";
+import OptablePrebidAnalytics, { initPrebidAnalytics } from "./analytics";
 import type OptableSDK from "../../sdk";
 
 // Mock the SDK_WRAPPER_VERSION global
@@ -1921,3 +1921,103 @@ describe("OptablePrebidAnalytics", () => {
     });
   });
 });
+
+describe("initPrebidAnalytics", () => {
+  // A stub SDK constructor whose instances expose witness(), enough for
+  // OptablePrebidAnalytics. Records the config it was constructed with.
+  function makeFakeSDK() {
+    const witness = jest.fn().mockResolvedValue(undefined);
+    const ctor = jest.fn().mockImplementation(() => ({ witness }));
+    return { ctor: ctor as unknown as new (config: any) => any, calls: ctor.mock.calls, witness };
+  }
+
+  function loadedPrebid() {
+    return { getEvents: jest.fn(() => []), onEvent: jest.fn() };
+  }
+
+  beforeEach(() => {
+    delete (window as any).pbjs;
+    delete (window as any).fusePbjs;
+  });
+
+  it("returns null and creates no SDK when no prebid global is present", () => {
+    const { ctor } = makeFakeSDK();
+    const result = initPrebidAnalytics({ SDK: ctor, instance: { host: "h", site: "s" } });
+
+    expect(result).toBeNull();
+    expect(ctor).not.toHaveBeenCalled();
+  });
+
+  it("creates a read-only analytics SDK instance and hooks the passed prebid global", () => {
+    const pbjs = loadedPrebid();
+    const { ctor } = makeFakeSDK();
+
+    const result = initPrebidAnalytics({
+      SDK: ctor,
+      instance: { host: "h", node: "n", site: "s" },
+      pbjs,
+      analytics: { tenant: "acme" },
+    });
+
+    expect(result).toBeInstanceOf(OptablePrebidAnalytics);
+    expect(ctor).toHaveBeenCalledWith(
+      expect.objectContaining({ host: "h", node: "n", site: "s", readOnly: true, cookies: false })
+    );
+    expect(pbjs.onEvent).toHaveBeenCalledWith("auctionEnd", expect.any(Function));
+  });
+
+  it("reads the named prebid global from window when pbjs is not passed", () => {
+    (window as any).fusePbjs = loadedPrebid();
+    const { ctor } = makeFakeSDK();
+
+    initPrebidAnalytics({
+      SDK: ctor,
+      instance: { host: "h", site: "s" },
+      prebidGlobal: "fusePbjs",
+      analytics: { tenant: "acme" },
+    });
+
+    expect((window as any).fusePbjs.onEvent).toHaveBeenCalledWith("auctionEnd", expect.any(Function));
+  });
+
+  it("defaults to window.pbjs when no global is configured", () => {
+    (window as any).pbjs = loadedPrebid();
+    const { ctor } = makeFakeSDK();
+
+    initPrebidAnalytics({ SDK: ctor, instance: { host: "h", site: "s" }, analytics: { tenant: "acme" } });
+
+    expect((window as any).pbjs.onEvent).toHaveBeenCalledWith("auctionEnd", expect.any(Function));
+  });
+
+  it("forwards the analytics config through to the OptablePrebidAnalytics instance", () => {
+    const pbjs = loadedPrebid();
+    const { ctor } = makeFakeSDK();
+
+    // Any OptablePrebidAnalyticsConfig option flows through, including
+    // getSplitTestAssignment once it lands in the config interface.
+    const result = initPrebidAnalytics({
+      SDK: ctor,
+      instance: { host: "h", site: "s" },
+      pbjs,
+      analytics: { tenant: "acme", samplingRate: 0.25 },
+    });
+
+    expect(result!["config"].analytics).toBe(true);
+    expect(result!["config"].tenant).toBe("acme");
+    expect(result!["config"].samplingRate).toBe(0.25);
+  });
+
+  it("lets the instance config override the read-only defaults", () => {
+    const pbjs = loadedPrebid();
+    const { ctor } = makeFakeSDK();
+
+    initPrebidAnalytics({
+      SDK: ctor,
+      instance: { host: "h", site: "s", readOnly: false },
+      pbjs,
+      analytics: { tenant: "acme" },
+    });
+
+    expect(ctor).toHaveBeenCalledWith(expect.objectContaining({ readOnly: false }));
+  });
+});
diff --git a/lib/addons/prebid/analytics.ts b/lib/addons/prebid/analytics.ts
index f03aad3..366cbf0 100644
--- a/lib/addons/prebid/analytics.ts
+++ b/lib/addons/prebid/analytics.ts
@@ -2,6 +2,7 @@
 /* eslint-disable no-console */
 import type { WitnessProperties } from "../../edge/witness";
 import type OptableSDK from "../../sdk";
+import type { InitConfig } from "../../config";
 
 import * as Bowser from "bowser";
 
@@ -554,3 +555,56 @@ class OptablePrebidAnalytics {
 }
 
 export default OptablePrebidAnalytics;
+
+/**
+ * Options for {@link initPrebidAnalytics}.
+ */
+export interface InitPrebidAnalyticsOptions {
+  /**
+   * The Optable SDK constructor (pass the imported `OptableSDK`). Taken as a
+   * parameter so this module keeps a type-only SDK import and consumers of the
+   * `OptablePrebidAnalytics` class don't bundle the whole SDK.
+   */
+  SDK: new (config: InitConfig) => OptableSDK;
+  /** Config for the dedicated read-only analytics SDK instance (host/node/site/…). */
+  instance: InitConfig;
+  /** Prebid.js global to hook into. When omitted, `window[prebidGlobal]` is used. */
+  pbjs?: any;
+  /** Name of the prebid global on `window` (default `"pbjs"`), used when `pbjs` is not passed. */
+  prebidGlobal?: string;
+  /**
+   * Analytics behavior forwarded to the `OptablePrebidAnalytics` constructor
+   * (tenant, samplingRate, debug, getSplitTestAssignment, …).
+   */
+  analytics?: OptablePrebidAnalyticsConfig;
+}
+
+/**
+ * Bootstrap Prebid.js analytics for a bundle: create a dedicated read-only
+ * analytics SDK instance, construct an `OptablePrebidAnalytics`, and hook it
+ * into the publisher's Prebid.js global.
+ *
+ * Returns the analytics instance, or `null` when no Prebid.js global is present
+ * (in which case no analytics SDK instance is created).
+ * @param options - See {@link InitPrebidAnalyticsOptions}.
+ */
+export function initPrebidAnalytics(options: InitPrebidAnalyticsOptions): OptablePrebidAnalytics | null {
+  const { SDK, instance, pbjs, prebidGlobal, analytics: analyticsConfig } = options;
+
+  const prebid = pbjs ?? (window as any)[prebidGlobal || "pbjs"];
+  if (!prebid) return null;
+
+  const analyticsSDK = new SDK({
+    readOnly: true,
+    cookies: false,
+    ...instance,
+  });
+
+  const analytics = new OptablePrebidAnalytics(analyticsSDK, {
+    analytics: true,
+    ...analyticsConfig,
+  });
+
+  analytics.hookIntoPrebid(prebid);
+  return analytics;
+}